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Digital fun for a young target group.
Neue Digitale / Razorfish invited tweens and teens to visit the colorful brand universe of Fanta. The brand’s charming Bamboocha message was conveyed with a high entertainment factor, clever campaigns and sweepstakes. Neue Digitale / Razorfish also created successful digital communication strategies for Lift and Qoo.
- Client since:
- 2001-2007
