An intro video shows a collage of historical and current Audi film material. An emotional start which makes the user intrigued about the web special. Users choose their personal favorite vehicle from the history of Audi design, and present this choice prominently on a monumental competition wall. As well as the competition, interested visitors can also download films from the Audi archives. Neue Digitale / Razorfish was responsible for the concept, design and programming of the special.